We live in a world that suggests more is better. But is it really? Working in content strategy we know that it\u2019s tough to stay on top of all the content you need to produce on a daily basis: Instagram Stories, Posts on Linkedin, Blogposts on your WordPress site, a new podcast episode and much more. <\/p>\n\n\n\n
In our talk we would like to demonstrate how we have been using the power of WordPress to streamline our processes and how we have used repurposing to create even better results than with constantly creating new content. <\/p>\n\n\n\n
To give you one example already: Through WordPress\u2019 partnership with Anchor it has been made possible to turn any blogpost into a podcast episode by just clicking a few buttons. With a WordPress site, you can also re-post some of your web content on other platforms and link back to your website, without being penalized for duplicate content. <\/p>\n\n\n\n
We would like to show you how WordPress can seamlessly be integrated in your Marketing Strategy and even help you achieve your results faster. The aim of our talk is not to extend your already extensive To Do \u2013 List further. We would rather just like to give you some quick ideas, how you can save time<\/strong>.\u00a0<\/p>\n\n\n\n We live in a world that suggests more is better. But is it really? Working in content strategy we know that it\u2019s tough to stay on top of all the content you need to produce on a daily basis: Instagram Stories, Posts on Linkedin, Blogposts on your WordPress site, a new podcast episode and much … Continue reading “Efficient content production \u2013 with strategy. (EN)”<\/span><\/a><\/p>\n","protected":false},"author":13744016,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1650700500,"_wcpt_session_duration":2400,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[4278,4495],"footnotes":""},"session_track":[38],"session_category":[],"class_list":["post-4328","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track2"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"April 23, 2022","time":"09:55"},"session_speakers":[{"id":"4278","slug":"victoria-hufnagl","name":"Victoria Hufnagl","link":"https:\/\/vienna.wordcamp.org\/2022\/speaker\/victoria-hufnagl\/"},{"id":"4495","slug":"joe-wiedemann","name":"Joe Wiedemann","link":"https:\/\/vienna.wordcamp.org\/2022\/speaker\/joe-wiedemann\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/4328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":4,"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/4328\/revisions"}],"predecessor-version":[{"id":4514,"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/sessions\/4328\/revisions\/4514"}],"speakers":[{"embeddable":true,"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/speakers\/4278"},{"embeddable":true,"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/speakers\/4495"}],"author":[{"embeddable":true,"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wporg\/v1\/users\/luminuu"}],"wp:attachment":[{"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/media?parent=4328"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/session_track?post=4328"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/vienna.wordcamp.org\/2022\/wp-json\/wp\/v2\/session_category?post=4328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Sounds good?<\/h4>\n","protected":false},"excerpt":{"rendered":"